A career girls guide to navigating male archetypes, achieving success and finding happiness
Role: Illustration, Branding and Visual design for book and overall branding
Women@work is an community for women who want to take control of their career, life, success & happiness.
- Establish a visual branding style across platforms
- Establish personas and target audience
- Establish Women@Work’s mission across site
- Create Men@Work book's separate brand & execute both print & digital versions
- Social media presence creation